Connect a CRM to your campaign

Sync Salesforce CRM, HubSpot CRM, or Adobe Marketo Engage data to track pipeline and revenue from your campaign page.

Form submits are only the start. Connecting a CRM shows you what happens after someone converts, like whether their submission becomes an opportunity and how much revenue your page influences. That data flows into your campaign reporting, so pipeline impact stays up to date as deals move forward.

Open the Integrations page

To open your campaign hub's integrations:

1. Open a campaign hub from the Webflow dashboard
2. Click the name of your campaign in the Campaigns menu at the top
3. Click View all campaigns
4. Click Integrations on the left

Connect Salesforce CRM

From the Integrations page, to sync Salesforce data with your campaign:

1. Click Set up under Salesforce
2. Click Sign in to Salesforce
3. Accept the permissions request to allow Salesforce data to import
4. Follow the on-screen prompts to sync with Salesforce

Campaigns automatically imports the default objects for you.

Connect HubSpot CRM

From the Integrations page, to sync HubSpot data with your campaign:

1. Click Sign in to HubSpot under HubSpot
2. Sign in to your HubSpot account
3. Click Connect app
4. Click Save

Campaigns automatically imports the default objects for you.

Connect Adobe Marketo Engage

If you use Marketo forms, connect Adobe Marketo Engage from the Integrations page to link your Campaigns form submissions to your Salesforce pipeline. Audience targeting, Smart List sync, and form goals aren't available in Campaigns. These features are only available in Webflow Optimize.

Learn how to install the Marketo Engage app.